SEO DIGITAL MARKETING LEADER
Mellissa Jensen
With over 20 years of experience specializing in the ever-changing search landscape, I drive business outcomes through the most impactful marketing channel; Search. My passion is turning data into actionable insights that align business objectives with enhanced digital experiences.
Integrated SEO
I believe that understanding search behavior is integral to every aspect of digital marketing, influencing everything from website design and content creation to social media and display advertisement.
Content Strategy

Technical SEO

Search and Display

my Skills
SEO is an ever-evolving landscape that demands constant adaptation and deep collaboration across an organization. I’m naturally curious, enjoy tackling complex problems, and take pride in guiding teams through the journey.
- SEO & GenAI Strategy
- Transformational Leadership
- Data-Driven Decision Maker
SEO & GenAI
- HTML, CSS, XML, JavaScripts
- BrightEdge & SEMrush
- Lumar, OnCrawl, Screaming Frog
- ChatGPT, Gemini, CoPilot
DATA DRIVEN
- Adobe Analytics & Google Analytics
- Excel & Python
- Tableau & PowerBI
TRANSFORMATION
- Agile Methodology
- Redesign & CSM Replatforming
- In-Housing Channel Execution
- Courageous Conversations
Company Achievements
Cisco Legendary Leader Award
Finalist
FY25
Cisco Reimagined Change Leadership Award
Winner
FY24
Cisco Impact Spotlight Award
Winner
FY21
Cisco Business Impact Award
Winner
FY20 & 21
Industry Awards
BrightEdge Edgie Digital Marketer
wINNER
2022
BrightEdge Edgie SEO Evangelist
fINALIST
2021
International Search Summit Best Speaker
wINNER
2019
Industry Speaker

2023
AI and SEO: Charting The New Frontier of Digital Marketing
Discuss how AI is transforming user behavior and marketer workflows.

2020
Moving Up the Search Maturity Curve: Becoming an SEO Native Organization
Transform SEO from a tactic to a strategic initiative.

2019
Scaling International SEO in a Decentralized World
Embed SEO requirements into the localization process to scale optimization.